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Common Mistakes Business Owners Make

Running a business, large or small is hard work. You plan and schedule your time to the best of your ability yet find yourself working more than you would at a typical 9-5 job. You ask yourself why you now have less time for the things you love. So many of us put our energy into the wrong things and miss the right opportunities. Here are a few common mistakes business owners make during the first 5 years, and how you can avoid them:

  • You do not set a clear plan and/or vision for your business. While you may have the next million dollar idea, if you do not have a clear, thought out, plan that you can easily relay to your clients it will be hard to find them. This is best done by taking the time necessary and not rushing the process. While there are always exceptions, business longevity requires a lot of nurturing. 
  • Find your target demographic. This will take time as well as trial and error. Initially, you will want to broadly market your products/services. As you go through the paces you will find a specific niche of clients you prefer to work with and can narrow your focus. This will not only help you focus on the things you enjoy doing, you will also be using your resources in the most efficient way.
  • Building a significant Social Media presence. The average length of time a person  spends per day on social media is 2 hours and 24 minutes. In that short window, you are literally competing with millions of influencers and small businesses to make your product or service known. You can expedite this process by reaching out to friends and family, finding influencers to promote your products and/or creating paid ads (not recommended until well established-utilize what is free until you begin bringing in a profit).
  • Have Patience. Finally, whether you are building a million dollar business or a coffee shop on the corner, please remember that everything worthwhile takes time. Setting the building blocks to success and nurturing your business through the growth stages is the most important thing you can do. 

Deciding to start your own business and pursue your passion is a huge, life changing decision and one you should always be proud of. Perfecting these key points will eventually make your business drive itself to success.  Life by Design VA Services can help during those times when you find the need for navigating through your unique business journey. 

A few things our Virtual Assistants can help you with:

  • Social Media – We can create graphics/captions and schedule posts. Consistency is key!
  • Website Management – Updating content, photos and links can take a lot of time that you don’t have. A VA can edit and update your website as needed.
  • Blog Posts and Other Content Creation – Creating eye-catching, aesthetically pleasing, and thought provoking captions, blog posts, articles, newsletter and info on your website is so important. 
  • Online File Organization – Whether you need help with organizing your emails and creating filters, or organizing your Google Drive or OneDrive files, we can help!
  • Email and Calendar Management – Keeping up with your email and calendar can take time you just don’t have. Our VA’s can help by replying to and sending emails, creating and sending calendar invites, schedule meetings, add appointments to your calendar, set reminders, and more. 

These are just a few ways Life By Design Virtual Services can help you grow your business in 2021. If you are to the point of not enough hours in the day, let us help!  Schedule your free 15 minute consultation HERE.

Let’s see if what we do is a good fit for you!

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